I first wrote this two years ago in 2016. The information is all still accurate, only Google are no longer allowed to hide their practices. This preface is all new and the conclusion has been updated. I have focussed on the change in this timeframe and made a few changes to the existing text. Contents: […]
Understanding - Why Does Google Own YouTube?
In 2006 Google bought YouTube for $1.6bn. At first this made a lot of sense: the largest text search engine purchased a major video host. Google are very quiet about the fact that YouTube has yet to break any major profit which leaves the obvious question - why would Google own YouTube if their motivation isn’t profit? […]
Bing VS Google - What’s the best search engine?
Happy Friday. Just a short entry today. When I wrote my Bing SEO guide Google’s market share was slowly shrinking. Google went from a 95% market share just a few years ago to closer to 75% now. I wanted to revisit why people might choose to use Bing over Google. Today is a particularly good […]