You may think you know everything about search engines, but do you know everything about your user base? Today's post explores the overlap between social media, user experience(UX) and SEO. When they work together you'll have an excellent reputation, great engagement and lots of high quality, well converting traffic. This guide isn't all about building traffic. It's about keeping your traffic, … [Read more...]
Sniply Review – Drive Traffic From ANY Website
I have saved reviewing products until I found one which I could really put my backing behind. Snip.ly is a great way of driving traffic to your website and building a social following. Snip.ly takes full advantage of social media. It allows you to share any website while linking to your own page - with call to actions - at the same time. It sounds confusing but is actually very simple, the … [Read more...]
Patreon can make your hobby a job!
I have just launched my Patreon page. For bloggers Patreon is a great way of building traffic, even if you don't get funding. This post explains what Patreon is but also how to use it as a marketing platform, rather than a funding platform. I'm sure a lot of my readers will already know what Patreon is. For those of you who don't Patreon is an ongoing crowdfunding platform which allows content … [Read more...]
Google plus circles explained – the best network for SEO
Google didn't just create Google+ to compete with Facebook as a social network. They also created it to make their search results more accurate and personalised. The posts you write can appear above your followers organic Google listings. If you aren't using Google+, or if you aren't taking advantage of Google plus' circles your SEO is also missing out. Search engine optimisation is an … [Read more...]
What is social networking and how can it help me?
It is important to be on good terms with people in your field of work. You never know when you might find you need help - or want a partner. Building relationships with colleagues - networking - creates all sorts of interesting opportunities. Stop thinking your industry mates as competitors and start thinking of them as colleagues - the result is amazing. Update 23.03.2015: Using the one by … [Read more...]
Facebook ads for small business
Facebook is the largest social network and the second most used website after Google. With ~ 1.4 billion users each month. A huge amount of information is collected from users by Facebook every day to make adverts as relevant as possible. It is an excellent platform for small businesses to market themselves with. This guide will take you step by step through all the features that can be used when … [Read more...]