In order to make your business stand out you need a ‘hook’ or unique selling point (USP). Why would I go to you? What do you have to offer that somebody else doesn’t, maybe cheaper, maybe you are just closer. It’s actually far more simple than people think to appear above the organic listings on […]
SEO Shorts – Is having low time on site bad?
This is the shortest SEO short yet. I’m barely scraping in at 300 words so have a very quick read even by my other shorts’ standards. Like my case study on readability I hope this proves short content can still rank well. It’s intuitive isn’t it? You want your users engaging with your site. It’s basic […]
Question EVERYTHING: SEO Shorts
Some ideas are so obvious that they don’t get the attention that they should. Questions are important for SEO. Creating discussion is an important part of blogging, web design and marketing in general. A simple question in the right place can leverage a very surprising amount of direct ranking factors. This SEO short explores how you can take advantage […]
Indirect Google Rank Manipulation: SEO Shorts
Welcome to my first SEO Short – looking at the difference between direct and indirect ranking factors on Google. Each post in this series lays out an easily digestible bite of SEO theory while encouraging further discussion. Treat this post like a Q and A; please comment any thoughts or feedback to make this series as good as possible. What is a […]
Flippa Guide – The Best Online Income Stream
Imagine being able to work anywhere in the world, only having to spend a few minutes each day to collect your salary. People dream of being their own boss. Flippa is an online auction house for websites, it capitalises on this dream and you can too by following my full Flippa Guide. This one page […]
Complete SEO Strategy – Beginner to Advanced
I originally wrote this guide in 2017 with the goal of being accessible to everybody and a complete explanation of Search engine optimisation – getting to the top of Google -from the history to the latest cutting edge updates. I have updated this guide for 2020. You may never have built a website before, you […]